4GENERAL CRITERIA INDICATORS
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CONTENT COMMUNICATION
Convey the story of your employer brand through compelling messages that engages
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CREATIVE DESIGN
Bring your employer brand story to life through creative visual that speaks and resonates
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COMMUNICATION STRATEGY
Extend your employer brand to a broader talent pool with a targeted communication strategy
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USER EXPERIENCE
Create experiences for your talent that connects with your employer brand
1ENTRIES CRITERIA INDICATORS
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CREATIVE DIGITAL AWARDS CATEGORY ‒ INNOVATIVE APPROACH
Entries are assessed based on how you utilize the digital landscape and present your work in an inno vative way to attract and ensure talent engagement
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INTEGRATED COMMUNICATION AWARDS - INTERACTIVE RESULTS
This category assesses employer brand communi cation and interaction between the employers and employees
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COMPREHENSIVE EMPLOYER BRAND AWARDS - EFFECTIVENESS
Entries need to demonstrate how all aspects of employer brand are integrated and delivered to ensure the success of employee value proposition (EVP)

Employer Brand Creativity Competition – Concept Video