About the Organizer
The Employer Branding Institute (EBI) is a leading research institution in the field of employer branding, bringing together global authorities and HR experts such as Simon Barrow, the originator of employer branding, and Richard Mosley, known as the "Father of Employer Branding." EBI serves over 2,000 clients worldwide, including more than 300 Fortune Global 500 companies. The institute operates across five major business lines:
Employer Branding Creative Competition and Festival: EBI’s flagship global event attracts over 1,000 leading companies annually, celebrating employer branding creativity.
Comprehensive DEIB Solutions: EBI offers cutting-edge Diversity, Equity, Inclusion, and Belonging (DEIB) solutions through eight key services, including the Belonging Awards, DEIB system assessments, DEIB data and benchmarking services, DEIB evaluations, DEIB culture-building guidance, inclusive leadership development programs, inclusive leadership expert certification, customized DEIB development tools and DEI Hyper Advanced Analytics and Learning System. As a pioneer in employer branding and DEIB, EBI has published multiple research reports, including the DEI Employer Guide, 2025 Global DEI Compliance Guide, DEI Trends and Case Studies, and the Employer Branding Executive Guide.
Well-being and EHS Solutions: EBI provides comprehensive solutions for workplace well-being and Environment, Health, and Safety (EHS) management.
The remaining two business lines focus on membership services and certifications. EBI currently has over 400 paid corporate members, most of whom are Fortune 500 and industry-leading companies. The institute also assists global enterprises in obtaining international certifications such as ISO 30415, ISO 30414, and ISO 45003.
* The Employer Branding Institute is a joint brand of HRflag and Wild Theory.
Employer Branding Creative Competition and Festival: EBI’s flagship global event attracts over 1,000 leading companies annually, celebrating employer branding creativity.
Comprehensive DEIB Solutions: EBI offers cutting-edge Diversity, Equity, Inclusion, and Belonging (DEIB) solutions through eight key services, including the Belonging Awards, DEIB system assessments, DEIB data and benchmarking services, DEIB evaluations, DEIB culture-building guidance, inclusive leadership development programs, inclusive leadership expert certification, customized DEIB development tools and DEI Hyper Advanced Analytics and Learning System. As a pioneer in employer branding and DEIB, EBI has published multiple research reports, including the DEI Employer Guide, 2025 Global DEI Compliance Guide, DEI Trends and Case Studies, and the Employer Branding Executive Guide.
Well-being and EHS Solutions: EBI provides comprehensive solutions for workplace well-being and Environment, Health, and Safety (EHS) management.
The remaining two business lines focus on membership services and certifications. EBI currently has over 400 paid corporate members, most of whom are Fortune 500 and industry-leading companies. The institute also assists global enterprises in obtaining international certifications such as ISO 30415, ISO 30414, and ISO 45003.
* The Employer Branding Institute is a joint brand of HRflag and Wild Theory.
HRflag is a leading research and technology services company in China that focuses on providing corporate executives and HR departments with data-driven insights, guidance, and AI and cloud tool services to help them make more informed decisions in complex technological and business environments. Centered on subscription-based AI and cloud platforms and research services, and complemented by conferences and community events, HRflag has established a strong industry influence.
The company boasts over 50 business brands. HRflag operates the world's leading mobile career social networking platform for HR professionals - HR Networking, with over 1 million registered HR users active on the platform daily. It facilitates the exchange of electronic business cards up to 4.5 million times annually. This platform also serves as a global leading platform for sharing human resources related documents and reports, with over 30,000 downloads every day. HRflag also operates the global leading corporate membership-based HR community -HRflag Academy, with over 2,000 global and Chinese leading companies as paid members, including more than 200 Fortune 500 companies. HRflag hosts the flagship annual forum in the field of HR in China, the "OneFLAG Conference," in Beijing and Shanghai, featuring nearly a hundred Chief Human Resources Officers(CHO) from Fortune 500 companies as speakers, with over 3,000 HR executives attending annually. HRflag's four major awards - HRFlag Awards, FlagAward, NewFlag Awards, and the Employer Brand Creative Awards - have become benchmarks and focal points in the field of HR. Through setting standards, leading the way, and practical implementation, these awards are driving the development of the industry. In addition, HRflag collaborates with the world's leading commercial software company SAP to jointly operate the "New Insights CHRO Community," and partners with emlyon business school to run the Global HR & Organization Innovation Center (GHOIC). Currently, HRflag's internet platform has over one million registered HR professionals as users, serving more than 10,000 corporate clients, including 80% of the Fortune 500 companies in China. It also boasts over 1,000 advertising clients and sponsors. Among the top 10 companies in the "2024 Global 100 HR Service Listed Companies " , seven are HRflag's clients. HRflag is a certified Global Exam Preparation Provider (CPP) and Certified Re-certification Provider (RP) by Human Resources Certification International (HRCI) .For more information on HRflag's latest updates, please visit: https://www.hrflag.com.
The company boasts over 50 business brands. HRflag operates the world's leading mobile career social networking platform for HR professionals - HR Networking, with over 1 million registered HR users active on the platform daily. It facilitates the exchange of electronic business cards up to 4.5 million times annually. This platform also serves as a global leading platform for sharing human resources related documents and reports, with over 30,000 downloads every day. HRflag also operates the global leading corporate membership-based HR community -HRflag Academy, with over 2,000 global and Chinese leading companies as paid members, including more than 200 Fortune 500 companies. HRflag hosts the flagship annual forum in the field of HR in China, the "OneFLAG Conference," in Beijing and Shanghai, featuring nearly a hundred Chief Human Resources Officers(CHO) from Fortune 500 companies as speakers, with over 3,000 HR executives attending annually. HRflag's four major awards - HRFlag Awards, FlagAward, NewFlag Awards, and the Employer Brand Creative Awards - have become benchmarks and focal points in the field of HR. Through setting standards, leading the way, and practical implementation, these awards are driving the development of the industry. In addition, HRflag collaborates with the world's leading commercial software company SAP to jointly operate the "New Insights CHRO Community," and partners with emlyon business school to run the Global HR & Organization Innovation Center (GHOIC). Currently, HRflag's internet platform has over one million registered HR professionals as users, serving more than 10,000 corporate clients, including 80% of the Fortune 500 companies in China. It also boasts over 1,000 advertising clients and sponsors. Among the top 10 companies in the "2024 Global 100 HR Service Listed Companies " , seven are HRflag's clients. HRflag is a certified Global Exam Preparation Provider (CPP) and Certified Re-certification Provider (RP) by Human Resources Certification International (HRCI) .For more information on HRflag's latest updates, please visit: https://www.hrflag.com.
WILD THEORY, established in 2016, is a platform dedicated to the human resources industry, providing expertise and services in employer branding.
With a knowledge base of hundreds of senior employer branding experts from both domestic and international backgrounds, the organization possesses deep industry insights and expertise in recruitment and talent selection. It thoroughly understands the needs of corporate HR and offers globally-oriented employer branding solutions through cutting-edge theoretical frameworks and tailored practical experiences.
Since its inception, WILD THEORY has served more than 300 corporate clients.
With a knowledge base of hundreds of senior employer branding experts from both domestic and international backgrounds, the organization possesses deep industry insights and expertise in recruitment and talent selection. It thoroughly understands the needs of corporate HR and offers globally-oriented employer branding solutions through cutting-edge theoretical frameworks and tailored practical experiences.
Since its inception, WILD THEORY has served more than 300 corporate clients.
Strategic Media Partner
The Bloomberg Businessweek/China (BBWC) is a business publication with an international copyright authorized by GAPP. BBWC is jointly published and operated by Bloomberg L.P., China Commerce and Trade Press, and Modern Media Group. The Bloomberg Group is a leading global provider of business and financial information, with a strong network of information and experts to bring advantages to influential decision makers around the world.
Strategic Campus Media Partner
Xiaoguo is the first B-to-B media buying platform for campus advertising that provides full display online media placement.Based on the independent purchasing e-commerce model and the needs of enterprises, Xiaoguo is able to intelligently allocate marketing resources and generate campus placement plan through data analysis, providing real-time monitoring, data feedback and execution status through BI data service to achieve the analysis and exportation of data simultaneously. As a result of the technical support and data services, Xiaoguo greatly enhances the marketing efficiency and reduces costs by more than 50%, helping companies to easily succeed in campus marketing. Xiaoguo has covered more than 1,200 colleges and universities nationwide, and has more than 570,000 marketing resources in order to help enterprises quickly build brands. Xiaoguo is committed to supporting companies’ marketing promotion and make campus marketing simple and effective.
www.LockinU.com is a recruitment platform that is catered to helping overseas talents. It belongs to Beijing Lockin NetworkTechnology Co., Ltd., and is dedicated to solving employment problems in China for overseas students, returnees as well as foreign talents, and providing them with career development assistance. As of the end of 2020, Lockin has more than 1.3 million valid candidate resumes, over 1,600 university resources, and more than 60,000 partnering companies worldwide. Sinceits launch, Lockin has held a number of large-scale overseas returnee recruitment fairs in China and abroad, and has successfully completed more than 600 overseas recruitment projects. Lockin China Overseas Talent Career Promotion Activity ‒ a special overseas talent recruitment fair, has an average participation of 1,200 candidates, making it the largest overseas talent recruitment fair in China. Global Talent Search ‒ a university campus recruitment event held on a global scale for 80days, has been held in more than 1,600 universities in 100 cities and in 10 countries including United States, United Kingdom, Australia, Germany, Japan and Singapore. It covers an average of 3 million candidates worldwide each year, creating an active Chinese recruitment brand in the global job market.